Media please contact:
Chris Romoser, Iomega Corporation, (858) 314-7148 romoser@iomega.com

Analyst/Investors, please contact:
Thomas Liguori, Iomega Corporation, (858) 314-7188
Thomas D. Kampfer, Iomega Corporation, (858) 314-7188

For Immediate Release

Iomega Named A Top Technology Innovator by VARBUSINESS Magazine
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Iomega's 35-Gigabyte REV Drive Lauded as Key Technology Innovation in Storage

SAN DIEGO, October 31, 2005 - Iomega Corporation (NYSE: IOM), a global leader in data storage celebrating 25 years of business in 2005, has been recognized by VARBusiness magazine for outstanding achievement in technology innovation. The Iomega REV™ 35GB* drive was named the winner in the storage category of the VARBusinessTech Innovator awards competition.

VARBusiness magazine, which covers the business of technology integration, honored Iomega at an awards event held earlier this month in San Francisco. The Iomega REV drive was among more than 500 entries submitted in 11 technology categories.

"Innovations like what we've seen from Iomega demonstrate the vibrancy and vitality of the industry," says VARBusiness Editor Lawrence M. Walsh. "They represent breakthroughs that will benefit our solution-provider readers and, in turn, the users of technology."

Iomega and the Iomega REV drive will be recognized in the VARBusiness Dec. 19 "State of Technology" issue, which will include profiles, features and in-depth explanations of the technologies and products.

"Iomega is very honored that VARBusiness has recognized the REV drive as a major innovation in storage," said Ron Gillies, Vice President and General Manager, Americas Business Unit, Iomega Corporation. "The REV drive is a compelling alternative for customers who have traditionally used tape for backup and data protection on their entry level servers as well as high-end desktops. The REV drive's performance, easy-of-use and attractive price make it a good fit for small businesses and the resellers, VARS and system integrators that serve the SMB market."

The REV Drive
The Iomega REV drive offers the removability of tape with the speed and ease of use of a hard drive. The REV drive transfers data up to eight times faster than tape**, and REV 35GB disks are smaller than a deck of playing cards (10 x 77 x 75 mm) and can be rewritten more than a million times (estimated). With a maximum sustained transfer rate of 25 MB/sec, and random access technology, REV users can copy and restore individual files in seconds.

The Iomega® REV 35GB drive is currently shipping in ATAPI, external USB 2.0, FireWire®, SCSI, SATA and a multi-disk autoloader configuration, the REV 1000 Autoloader. Since the REV technology was introduced in 2004, Iomega has sold more than 100,000 REV drives and 625,000 REV disks. For more information on the REV drive, please go to www.iomega.com. Resellers, VARS and system integrators can go to www.iolink.com.

About VARBusiness Magazine
For the past 18 years, VARBusiness' strategic resources have been the gateway to the Solution Provider community. VARBusiness provides strategic insight for technology integrators through industry-defining research, in-depth editorial, channel events and innovative Web services, enabling these IT professionals to make educated decisions for their businesses, partnerships and customers. VARBusiness has been the recipient of numerous industry awards for both editorial content and design. Additional information about VARBusiness products, events and services, is available at its Web site, www.varbusiness.com.

About Iomega
Iomega Corporation provides easy-to-use, high value storage solutions to help people protect, secure, capture and share their valuable digital information. Iomega's award-winning storage products include the new Iomega REV™ 35GB Drive, available in multiple interfaces, as well as the 10-cartridge, one-drive REV 1000 Autoloader; Zip® 100MB, 250MB and 750MB Drives; the new Iomega StorCenter™ Network Hard Drives, high-performance Iomega® External Hard Drives in desktop and portable configurations; Iomega Mini USB Drives, Micro Mini™ USB Drives, and the Iomega Mixx™ MP3 player; Iomega external CD-RW Drives; Iomega Super DVD Drives and the QuikTouch™ Video Burner; and Iomega Floppy USB-Powered Drives. Iomega simplifies data protection and sharing at home and in the workplace with Iomega Automatic Backup software, Iomega Sync software, HotBurn® CD-recording software, and Active Disk™ technology. For networks, Iomega StorCenter Pro NAS servers offer capacities of 160GB to 1.6TB. For unlimited capacity and anytime, anywhere access, Iomega offers iStorage™ secure online storage. Iomega also offers businesses and consumers a comprehensive data recovery services solution for recovering lost data due to hardware failure, file corruption or media damage. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at www.iomega.com.

NOTE: The statements contained in this release regarding development, production and distribution of the Iomega® REV Drive, anticipated product pricing and availability, anticipated recognition of the REV drive in future publications, expected product performance and specifications, future applications for the new product and all other statements that are not purely historical, are forward looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All such forward looking statements are based upon information available to Iomega as of the date hereof, and Iomega disclaims any intention or obligation to update any such forward looking statements. Actual results could differ materially from current expectations. Factors that could cause or contribute to such differences include, but are not limited to, editorial plans of any publication or decisions made by VARBusiness that are not controlled by Iomega, the successful completion of product development and testing, market acceptance of, and demand for, the Iomega product, any difficulties encountered in ramping up production or other manufacturing issues, including component availability and pricing, co-development, production, and distribution issues, product pricing and conformity to specifications, dependence upon third party suppliers, competition, intellectual property rights and other risks and uncertainties identified in the reports filed from time to time by Iomega with the U.S. Securities and Exchange Commission, including Iomega's Annual Report on Form 10 K for the year ended December 31, 2004, and its most recent Quarterly Report on Form 10-Q.

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* 1GB = 1,000,000,000 bytes

**Compared to DDS-4

Copyright© 2005 Iomega Corporation. All rights reserved. Iomega, StorCenter, Zip, REV, Active Disk, Micro Mini, iStorage, HotBurn, QuikTouch, Mixx, and ScreenPlay are either registered trademarks or trademarks of Iomega Corporation in the United States and/or other countries. All other trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.