Media please contact:
Chris Romoser, Iomega Corporation, (858) 314-7148 romoser@iomega.com
Maura Corcoran, VH1, (212) 846-732
Heather Loeper, Campaigners, (408) 626-7365

For Immediate Release

Leading Personal Storage Solution Company Supports The VH1 Save The Music Foundation With Six-City Informational Tour

SAN DIEGO, August 24, 2004 - Iomega Corporation (NYSE: IOM), a global leader in data storage, announced today a national "Save Everything" campaign to educate consumers on how to save, share and protect their digital music, images, video and other important data. Iomega's "Save Everything" campaign is also supporting the VH1 Save The Music Foundation to raise awareness and donations for the non-profit organization, which is dedicated to restoring music education programs in America's public schools.

Kicking off the first weekend in September, Iomega's "Save Everything" mobile center will appear at outdoor festivals and malls in the Boston, New York, Chicago, San Francisco, Los Angeles and San Diego metro areas to show consumers how computer storage accessories can save and protect digital files of all types.   The mobile Iomega booth will feature award-winning storage products such as the new Iomega 35GB REV(TM) Drive, the popular Zip® Drives, high-performance external hard drives, Mini and Micro Mini(TM) USB Drives, CD-RW drives and rewriteable DVD drives.   Other activities include the chance to enter and win a Grand Prize drawing for two tickets to the VH1 Big in '04 celebrity concert held in Los Angeles; the grand prize includes airfare and accommodations.   The traveling Iomega "Save Everything" center will also offer the chance to win a variety of instant prizes along with more information about the VH1 Save The Music Foundation .

To support the VH1 Save The Music Foundation, Iomega will donate $15,000 to the non-profit organization.

"We called our campaign 'Save Everything' because we believe it is important to educate everyone on how easy it is to save, share and protect all of their valuable digital information such as music collections, family photos, home movies and important documents for safe keeping and years of future enjoyment," said Danae Brooker, director, mobile & desktop storage marketing, Iomega Corporation. "Digital music is a growing part of our lives, and Iomega is happy to support VH1 Save The Music in their efforts to restore music education programs in our schools nationwide."

Now in its seventh year, the Emmy and Peabody Award-winning VH1 Save The Music Foundation is a nonprofit organization dedicated to improving the quality of education in America's public schools by restoring music education programs in cities across the U.S. and raising awareness of the importance of music participation for our nation's youth.  

"Iomega Corporation has built a reputation for providing quality products that are intuitive and answer important needs of the computer user," said Paul Cothran, vice president and executive director, VH1 Save The Music Foundation.   "It is through the generosity and efforts of partners such as Iomega that we will reach our goal of providing music education to more than one million children nationwide."

Iomega "Save Everything" Tour Appearances
The Iomega "Save Everything" tour will appear at the following malls and outdoor festivals throughout the month of September:

• Chicago, IL
Naperville's Last Fling - Naperville, Sept. 3-6
• New York, NY
Katherine Hepburn Garden Festival - East Side Manhattan, Sept 11 Big Apple Performing Arts Festival - Times Square/Midtown, Sept. 12
• Boston, MA
Taste of Boston - Boston, Sept 18-19
• San Francisco, CA
Oakridge Mall - San Jose, Sept. 2 Millbrae Art & Wine Festival - Millbrae, Sept. 4-5
• Los Angeles, CA
Century City Mall - Los Angeles, Sept. 8 Orange County: Taste of Newport - Newport Beach, Sept. 10-12
• San Diego, CA
University Town Center - La Jolla, Sept. 18 Budweiser Power Party (San Diego Chargers vs. New York Jets) - San Diego, Sept. 19

About VH1 Save The Music Foundation and VH1
Since VH1 Save The Music was created in 1997, more than $25 million worth of musical instruments has been donated to 1,000 public schools in 80 cities, improving the lives of more than 500,000 children. VH1 Save The Music's many honors include the Governors' Award (a special Emmy Award), the George Foster Peabody Award for broadcast and cable excellence, and many Beacon Awards. For more information about The Foundation please visit www.vh1savethemusic.com.

About Iomega
Iomega Corporation provides easy-to-use, high value storage solutions to help people protect, secure, capture and share their valuable digital information. Iomega's award-winning storage products include the new Iomega REV™ 35GB Drive, popular Zip® 100MB, 250MB and 750MB Drives; high-performance Iomega HDD External Hard Drives in desktop and portable configurations; Iomega Mini USB Drives and Micro Mini™ USB Drives; Iomega external CD-RW Drives; Iomega Super DVD Drives and the QuikTouch™ Video Burner; and Iomega Floppy USB-Powered Drive. Iomega simplifies data protection and sharing at home and in the workplace with Iomega Automatic Backup software, Iomega Sync software, HotBurn® CD-recording software, and Active Disk™ technology. For networks, Iomega NAS servers offer capacities of 160GB to 1TB. For unlimited capacity and anytime, anywhere access, Iomega offers iStorage™ secure online storage. Iomega also offers businesses and consumers a comprehensive data recovery services solution for recovering lost data due to hardware failure, file corruption or media damage. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at www.iomega.com.

NOTE: The statements contained in this release regarding the "Save Everything" campaign, appearances, prize giveaways, Iomega's intention to make a $15,000 donation to the VH1 Save The Music Foundation, other activities associated with the "Save Everything" campaign, and all other statements that are not purely historical, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995.   All such forward-looking statements are based upon information available to Iomega as of the date hereof, and Iomega disclaims any intention or obligation to update any such forward-looking statements.   Actual results could differ materially from current expectations.   Factors that could cause or contribute to such differences include, but are not limited to, the successful completion of product development and testing, market acceptance of, and demand for, Iomega products, any difficulties encountered in ramping up production or other manufacturing issues, including component availability and pricing, co-development, production, and distribution issues, product pricing and conformity to specifications, dependence upon third party suppliers, competition, intellectual property rights and other risks and uncertainties identified in the reports filed from time to time by Iomega with the U.S. Securities and Exchange Commission, including Iomega's Annual Report on Form 10-K for the year ended December 31, 2003, and its most recent Quarterly Report on Form 10-Q.

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