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Chris Romoser, Iomega Corporation, (858) 314-7148 romoser@iomega.com

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Thomas Kampfer, Iomega Corporation, (858) 314-7188

For Immediate Release

Iomega Corporation Announces New REV™ SCSI 35GB/90GB Drive for Server Backup and Disaster Recovery

SAN DIEGO, August 2, 2004 - Iomega Corporation (NYSE: IOM), a global leader in data storage, today announced the new Iomega® REV™ SCSI 35GB/90GB* Drive. Designed to replace entry level SCSI-based tape and other backup devices used with servers, Iomega's latest REV drive model delivers vastly improved performance and reliability for IT managers at a lower cost.

"At less than the price of most tape drives, Iomega's new REV SCSI drive is an exciting new backup device for IT managers," said Werner Heid, president and CEO, Iomega Corporation. "Tape users will appreciate the speed, reliability and million-rewrite service life of the REV disk, which frees them from the hassles of tape head cleaning, tape retensioning, and worn tape replacement. In terms of performance, reliability, and low maintenance, the new Iomega REV SCSI drive is exactly the kind of backup device that IT managers have been asking for."

The Iomega REV SCSI 35GB/90GB Drive, in internal and external models, is the newest product in the Iomega REV family, joining the ATAPI and USB 2.0 models released in April 2004 and the FireWire® model released on August 2, 2004. Since its debut, the Iomega REV drive has won numerous industry awards, including "Best of CeBIT America" for personal hardware and a PC Magazine "5 Stars" rating and Editors' Choice award (June 22, 2004, issue).

State-of-the-Art Performance
REV disks are smaller than a deck of playing cards (10 x 77 x 75 mm) and deliver exceptional read-write performance of up to 25 MB/sec. (maximum native transfer rate), much faster than tape alternatives.   Affordable and durable, REV disks' native storage capacity of 35GB per disk equals that of many entry level tape products. Additionally, REV disks enjoy much higher rewriteability--estimated to be over one million rewrites--for tremendous cost savings versus tape when factoring in the replacement cost of worn-out tapes.

Iomega's REV drive outperforms more expensive tape alternatives like DDS-4, DAT-72, VXA®, AIT-1, and DLT VS80.   The REV drive is designed to solve many of the problems encountered with tape solutions, making it a viable alternative or replacement solution for tape drives being used today.   While tape is a fragile, slow and expensive linear-access technology, the REV drive offers robust, high-speed data transfers with random access capability, transforming the backup process and making system or file recovery tasks faster, easier and less costly in terms of both labor and network downtime.

Revolutionary Reliability
REV disks are engineered for a long shelf life, estimated to exceed 30 years. In the REV drive design, sensitive components like the read/write heads and electronics are located in the REV drive for protection. The disk itself holds a hard drive platter and a quiet fluid-dynamic bearing motor, eliminating the spindle hole as a source of dust contamination. Patent-pending air filtration, together with shutters that seal off both drive and disk from outside air when the disk is inserted and ejected, contribute to a virtual "clean room" environment inside the removable REV disk.

These features, combined with Iomega's patent-pending advanced two-stage error correction and patent-pending automatic head cleaning, give REV storage products exceptional data integrity.

Bundled Software for a Total Solution
Included with each Iomega REV SCSI drive is a software bundle that provides for scheduled or automatic file backup, full system backup and recovery, and software-based compression.

For servers, a full version of Yosemite TapeWare® for REV Drive software is bundled free with each Iomega REV SCSI drive, enabling easy data backup, retrieval, and disaster recovery. Yosemite's TapeWare software, an approximate $400 value, features automatic server and client discovery and intuitive backup and restore wizards. It is also able to write up to eight data streams simultaneously, increasing data throughput and minimizing backup times. TapeWare's disaster recovery module provides a reliable method to recover quickly from a system failure.

For PCs, Iomega Automatic Backup Pro Version 3 software, also bundled free, provides frequent file-level backup as well as powerful disaster recovery functionality. Once configured, the "no-touch" software automatically backs up specified files (including multiple revisions); keeps multiple backup sets on different destination drives; excludes user-selected files by file type; and performs scheduled backups. Professional-level features include up to 2.6:1 compression, providing up to 90GB of compressed capacity per REV disk, and AES (Advanced Encryption Standard) file encryption. Disaster recovery features allow for live or scheduled system backups within Windows--with no need to boot to DOS.

Industry software support for the Iomega REV drive has been growing fast since its release in April 2004; already, eight major storage software vendors in the Windows, UNIX, and Linux communities support the REV drive, and Iomega continues to work with others to certify compatibility with their solutions.

Compatibility and Requirements
Supported operating systems include Microsoft® Windows® XP Home and Professional; Windows Server 2003 Standard Edition; and Windows 2000 Server/Professional/Advanced Server (SP3 and SP4).

Price and Availability
The new external Iomega REV 35GB drive with SCSI interface will be shipping in the first half of September in white box configurations for $499.99, with one disk included. An internal SCSI model will also be shipping in the first half of September for $449.99, with one disk included. Additional PC-formatted disks are available separately for $59.99 each, or for $199.95 in 4-packs (all prices are U.S. suggested retail).

The Iomega REV drive is currently shipping in USB 2.0 external ($399.99 with one disk included), FireWire external ($399.99 with one disk included), and ATAPI internal ($379.99 with one disk included) configurations (all prices are U.S. suggested retail). Iomega REV autoloaders, which will support multiple disks per drive unit, are currently planned for introduction in the fourth quarter of 2004.  

About Iomega
Iomega Corporation provides easy-to-use, high value storage solutions to help people protect, secure, capture and share their valuable digital information. Iomega's award-winning storage products include the new 35GB Iomega REV™ Drive, popular Zip® 100MB, 250MB and 750MB drives, high-performance External Hard Drives in desktop and portable configurations, Iomega Mini USB Drives and Micro Mini™ USB Drives, Iomega external CD-RW drives, Iomega Super DVD drives and the Iomega Floppy USB-Powered Drive. Iomega simplifies data protection and sharing at home and in the workplace with Iomega Automatic Backup software, Iomega Sync software, HotBurn® CD-recording software, and Active Disk™ technology. For networks, Iomega NAS servers offer capacities of 160GB to 1TB. For unlimited capacity and anytime, anywhere access, Iomega offers iStorage™ secure online storage. Iomega also offers businesses and consumers a comprehensive data recovery services solution for recovering lost data due to hardware failure, file corruption or media damage. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at www.iomega.com.

NOTE: The statements contained in this release regarding development, production and distribution of the Iomega REV™ SCSI 35GB/90GB* Drive , anticipated product pricing and availability, expected product performance, durability and lifespan, autoloaders, specifications, service life, reliability, future applications for the new product, and all other statements that are not purely historical, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995.   All such forward-looking statements are based upon information available to Iomega as of the date hereof, and Iomega disclaims any intention or obligation to update any such forward-looking statements.   Actual results could differ materially from current expectations.   Factors that could cause or contribute to such differences include, but are not limited to, the successful completion of product development and testing, market acceptance of, and demand for, the Iomega product, any difficulties encountered in ramping up production or other manufacturing issues, including component availability and pricing, co-development, production, and distribution issues, product pricing and conformity to specifications, dependence upon third party suppliers, usage conditions of products, competition, availability of acceptable supply agreement(s), intellectual property rights, any losses of key personnel, and other risks and uncertainties identified in the reports filed from time to time by Iomega with the U.S. Securities and Exchange Commission, including Iomega's Annual Report on Form 10-K for the year ended December 31, 2003, and its most recent Quarterly Report on Form 10-Q.

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*   Compressed capacity assuming 2.6:1 data compression with "high" compression on Iomega Automatic Backup Pro software.   Capacity may vary and is data and software dependent. 1 GB = 1,000,000,000 bytes.

Copyright© 2004 Iomega Corporation. All rights reserved. Iomega, Zip, REV, Active Disk, Micro Mini, iStorage, HotBurn and QuikTouch are either registered trademarks or trademarks of Iomega Corporation in the United States and/or other countries. Certain other product names, brand names and company names may be trademarks or designations of their respective owners.