Iomega External Hard Disk Drives, HDD
Iomega External Hard Disk Drives, HDD
About Us
About Us Home
Company Profile
Corporate Offices
Commitment to Quality
Solutions Provider
Investor Relations
Press Releases
Events
Jobs
email this page to a friend    

Iomega® Now Shipping New REV™ 35 Gigabyte FireWire® Drive

Media please contact:
Chris Romoser, Iomega Corporation, (858) 314-7148
romoser@iomega.com

Analyst/Investors, please contact:
Thomas Kampfer, Iomega Corporation, (858) 314-7188

For Immediate Release

Iomega Now Shipping New REV™ 35 Gigabyte FireWire® Drive
***
New Interface Brings the Award-Winning High Capacity Portable Storage Drive to the Mac® Market

SAN DIEGO, August 2, 2004 ­Iomega Corporation (NYSE: IOM), a global leader in data storage, today announced that a bus-powered FireWire® version of the revolutionary new Iomega® REV™ drive is now shipping. The new Iomega REV 35GB* 1394/FireWire drive gives Mac® users an elegant, high-performance device for backup and large file portable storage, combining the speed and ease of use of a hard drive with the removability of tape or optical products.

"Iomega is proud to bring the benefits of the new Iomega REV drive to the Mac OS X users in a high-performance FireWire design," said Werner Heid, president and CEO, Iomega Corporation. "For computer enthusiasts and small and medium-sized businesses, the native FireWire REV drive, created specifically for Apple users, opens up a whole new world of possibilities for easy transporting and archiving of large files, as well as transforming the backup process."

The Iomega REV drive, launched in April, is already available in USB 2.0 and internal ATAPI models, with SCSI and Serial ATA models planned for later this year. The Iomega REV drive was recently honored with a "Best of CeBIT America" award for personal hardware. The REV drive is also a "PC Magazine Editors' Choice" recipient (June 22, 2004 issue).    

State-of-the-Art Performance
The REV drive delivers exceptional read-write performance of up to 25 MB/sec. (maximum native transfer rate), much faster than writable CD or DVD alternatives.   REV disks are smaller than a deck of playing cards (10 x 77 x 75 mm) and with 35GB of storage capacity on each disk, REV disks have more than seven times the capacity of standard DVD discs.   With drag-and-drop random access technology, REV drive users can copy and transport files in seconds.

The new REV FireWire drive features a distinct two-tone design in white and light grey specifically created to coordinate with other Mac peripheral products. In addition, each REV FireWire drive ships with one Mac-formatted REV disk, which can be easily reformatted for PC users, providing a complete out-of-the-box solution.    All users will appreciate that the new REV FireWire drive is bus-powered for convenient use without a power supply.

Bundled Software For A Total Solution
Included with each Iomega REV FireWire drive is a software suite that provides for scheduled or automatic file backup, full system backup and recovery, and software-based compression.   These features are available to Mac users with the included Dantz® Retrospect® Express software, and to PC users with the included Iomega Automatic Backup Pro software and the included Symantec Norton Ghost for REV(TM) software.

"We're delighted that Mac OS X users of Iomega's revolutionary new REV 35GB FireWire drive will be protected from data disasters with Retrospect Express," said Don Chouinard, director of product marketing at Dantz Development Corporation. "Using Retrospect Express with high-performance REV disks will deliver the most reliable, easy to use data protection."

Revolutionary Reliability
REV disks are rated for over one million rewrites and are engineered for a long shelf life, estimated to exceed 30 years. In the REV drive design, sensitive components like the read/write heads and electronics are located in the REV drive for protection. The disk itself holds a hard drive platter and a fluid-dynamic bearing motor, a design that delivers high durability while also eliminating the spindle hole as a potential source of dust contamination. Patent-pending air filtration, together with shutters that seal off both drive and disk from outside air when the disk is inserted and ejected, contribute to a virtual "clean room" environment inside the removable REV disk.

These features, combined with Iomega's patent-pending advanced two-stage error correction and patent-pending automatic head cleaning, give REV storage products exceptional data integrity--better than that of many sealed hard drives.

Vertical Markets
The Iomega REV drive has the speed, capacity and reliability to transform large file tasks in any business. Apple computer users in vertical markets will be delighted with the features and the virtually unlimited storage expandability of the REV FireWire drive.   The Iomega REV FireWire drive is ideal for :  

  • Audio/video producers who archive professional audio and video projects;
  • Graphics designers, architects, publishers and other professionals that work with large files;
  • Software developers;
  • Engineers and consultants that manage CAD/CAM and GIS data;
  • Companies and stores that manage surveillance video; and
  • Students in shared computing environments who need to maintain their own data files on removable media.

Compatibility and Requirements
For Mac users, the new REV FireWire drive is a 6-pin FireWire 400 device that supports Mac OS X v10.1.5 and above. For PC users, supported operating systems include Microsoft® Windows® XP Home and Professional; Windows Server 2003 Standard Edition; and Windows 2000 Server/Professional/Advanced Server (SP3 and SP4). A power supply is included for use when daisy-chaining FireWire devices or when using 4-pin FireWire connections.

Price and Availability
The new Iomega REV 35GB drive with FireWire interface is now shipping at a price, including one disk, of $399.99. Mac-formatted disks are also available separately for $59.99 each (all prices are U.S. suggested retail).

The Iomega REV drive is also shipping in USB 2.0 external ($399.99 with one disk included) and ATAPI internal ($379.99 with one disk included) configurations (all prices are U.S. suggested retail). SCSI and SATA models are also planned for introduction in 2004. Iomega REV autoloaders, which will support multiple disks per drive unit, are currently planned for introduction in the second half of 2004.  

About Iomega
Iomega Corporation provides easy-to-use, high value storage solutions to help people protect, secure, capture and share their valuable digital information. Iomega's award-winning storage products include the new 35GB Iomega REV™ Drive, popular Zip® 100MB, 250MB and 750MB drives, high-performance Iomega® HDD External Hard Drives in desktop and portable configurations, Iomega Mini USB Drives and Micro Mini™ USB Drives, Iomega external CD-RW drives, Iomega Super DVD drives and the Iomega Floppy USB-Powered Drive. Iomega simplifies data protection and sharing at home and in the workplace with Iomega Automatic Backup software, Iomega Sync software, HotBurn® CD-recording software, and Active Disk™ technology. For networks, Iomega NAS servers offer capacities of 160GB to 1TB. For unlimited capacity and anytime, anywhere access, Iomega offers iStorage™ secure online storage. Iomega also offers businesses and consumers a comprehensive data recovery services solution for recovering lost data due to hardware failure, file corruption or media damage. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at www.iomega.com.

NOTE: The statements contained in this release regarding development, production and distribution of the Iomega REV 35GB 1394/FireWire drive , anticipated product pricing and availability, SATA, SCSI, and autoloader versions of REV, expected product performance and specifications, potential product life span, future applications for the new product and all other statements that are not purely historical, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995.   All such forward-looking statements are based upon information available to Iomega as of the date hereof, and Iomega disclaims any intention or obligation to update any such forward-looking statements.   Actual results could differ materially from current expectations.   Factors that could cause or contribute to such differences include, but are not limited to, the successful completion of product development and testing, market acceptance of, and demand for, the Iomega product, any difficulties encountered in ramping up production or other manufacturing issues, including component availability and pricing, co-development, production, and distribution issues, product pricing and conformity to specifications, dependence upon third party suppliers, competition, any losses of key personnel, any software issues or technical issues related to the new technology, intellectual property rights and other risks and uncertainties identified in the reports filed from time to time by Iomega with the U.S. Securities and Exchange Commission, including Iomega's Annual Report on Form 10-K for the year ended December 31, 2003, and its most recent Quarterly Report on Form 10-Q.

# # #

* 1 GB = 1,000,000,000 bytes.

Copyright© 2004 Iomega Corporation. All rights reserved. Iomega, Zip, REV, Active Disk, iStorage, HotBurn, Micro Mini, and QuikTouch are either registered trademarks or trademarks of Iomega Corporation in the United States and/or other countries. Certain other product names, brand names and company names may be trademarks or designations of their respective owners.