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Iomega Corporation Offers Special Pricing On Its Popular Zip Drives For Tax Season

Media please contact:
Chris Romoser, Iomega Corporation, (858) 795-7148 romoser@iomega.com

For Immediate Release

Rugged, Dependable Zip Disks Provide Maximum Protection For Tax Records and Other Important Digital Data

SAN DIEGO, Calif., March 3, 2003 - Tax season is here, and many Americans are using their personal computers to compile their electronic forms, schedules, calculations and other confidential tax information. Iomega Corporation (NYSE: IOM), a global leader in reliable data storage, believes that storing and protecting tax data is just as important as creating it. To safeguard those important files, now through April 19th, consumers can purchase an Iomega Zip drive at participating retail stores and online e-tailers, or at http://www.iomega.com/buyitnow/taxtime.html, for as low as $49.99 after an instant and mail-in rebate.

Losing important digital data to a computer system crash, hacker, or computer virus is all too common today. Backing up and saving master copies of income tax records or other important financial files to an external storage device like an Iomega Zip® drive is the easiest and most important step in protecting digital files for future reference. Iomega Zip disks also provide password protection for securing confidential data to a disk.

A new national survey of the U.S. online population, commissioned by Iomega Corporation, found that of the online respondents that use a computer to prepare their annual income taxes electronically, more than 50% of those surveyed save their electronic tax records to their computer’s hard drive. Yet more than 44% of those respondents had lost important data to a hard drive crash or computer virus.

“We are urging taxpayers this season to protect their critical tax data by proactively storing and protecting their tax records on an Iomega Zip disk,” explains Sean Burke, vice president and general manager, Iomega mobile and desktop solutions. “Saving your income tax and other important files on an Iomega Zip disk should be the final step in completing your annual tax return.”

Iomega Zip drives are available in 100MB, 250MB and 750MB capacities, in external USB-powered, SCSI drives, or external Firewire connections. With Iomega’s special limited time offer, consumers can purchase a 100MB Zip drive for as low as $49.99, a 250MB Zip drive for as low as $99.99, and the new 750MB Zip drive for as low as $129.99. Rebates are subject to certain terms and conditions; visit http://www.iomega.com/promos/promos.html for more details. Iomega Automatic Backup software, which is an easy-to-use software solution that allows users to automatically back up copies of computer files to a Zip drive or other Iomega product, is included with every purchase of a Zip drive, or is available as a download from the Iomega Web site www.iomega.com for $39.95.

About Iomega Corporation
Iomega Corporation provides easy-to-use, high value storage solutions to help people protect, secure, capture and share their digital valuables. Iomega's award-winning storage products include the popular Zip® 100MB, 250MB and 750MB drives, high-performance Iomega® HDD Portable Hard Drives that feature capacities from 20GB to 60GB, Iomega® HDD Desktop Hard Drives that offer capacities from 40GB to 120GB, the new Iomega® Mini USB Drive, and Iomega® external CD-RW drives. Iomega simplifies data protection and sharing at home and in the workplace with Iomega® Automatic Backup software, Iomega® Sync software, HotBurn® CD-recording software, and Active Disk™ technology. For networks, Iomega® NAS servers offer capacities of 120GB to 720GB. Iomega also offers businesses and consumers a comprehensive data recovery services solution for recovering lost data due to hardware failure, file corruption or media damage. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at www.iomega.com.

Note: The statements contained in this release regarding production and distribution of the Iomega product, anticipated product pricing and availability, expected product performance and specifications, future applications for the product and all other statements that are not purely historical, are forward looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All such forward looking statements are based upon information available to Iomega as of the date hereof, and Iomega disclaims any intention or obligation to update any such forward looking statements. Actual results could differ materially from current expectations. Factors that could cause or contribute to such differences include, but are not limited to, market acceptance of, and demand for, the Iomega product, any difficulties encountered in ramping up production or other manufacturing issues, including component availability and pricing, co-development, production, and distribution issues, product pricing and conformity to specifications, dependence upon third party suppliers, competition, intellectual property rights and other risks and uncertainties identified in the reports filed from time to time by Iomega with the U.S. Securities and Exchange Commission, including Iomega's Annual Report on Form 10 K for the year ended December 31, 2001, and its most recent Quarterly Report on Form 10-Q.

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Copyright© 2003 Iomega Corporation. All rights reserved. Iomega, Zip, Peerless, Predator, DataSafe, QuikSync, HotBurn and LifeWorks are either registered trademarks or trademarks of Iomega Corporation in the United States and/or other countries. Certain other product names, brand names and company names may be trademarks or designations of their respective owners.