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New Iomega External 52x24x52x CD-RW With HotBurn® Pro Software Now Shipping

Media please contact:
Chris Romoser, Iomega Corporation, (858) 795-7148

Analyst/Investors, please contact:
Barry Zwarenstein, Iomega Corporation, (858) 795-7190

For Immediate Release

New Iomega External 52x24x52x CD-RW With HotBurn® Pro Software
Now Shipping

SAN DIEGO, Calif., March 13, 2003 - Iomega Corporation (NYSE: IOM), a global leader in portable data storage, today announced the availability of the new Iomega® CD-RW 52x24x52x USB 2.0 external drive. Designed for those with a taste for speed, Iomega’s newest CD-burner comes complete with Iomega® HotBurn® Pro software for fast and easy two-step CD creation, giving CD users everything they need to quickly and easily save and share music, photos and more.

“As a market leader in external CD-RW drives in the U.S., Iomega delivers the great features our customers want with products like the new Iomega 52x external CD-RW drive,” said Sean Burke, vice president, mobile and desktop solutions, Iomega Corporation. “Our CD-burning application, Iomega HotBurn Pro for Windows and HotBurn for Mac, is also one of the premier applications for fast and easy CD creation. HotBurn software improves user satisfaction and the Pro version unleashes the amazing abilities of the Iomega external 52x CD-RW drive to improve the overall user experience.”

CD-RW Features
With performance of 52x24x52x (maximum write/rewrite/read), Iomega’s new external CD-RW drive can burn a 60-minute CD in less than three minutes. Its digital audio extraction (DAE) rate of 48x also makes it Iomega’s fastest drive ever for creating custom music compilations. Buffer under-run protection enables users to “burn and work,” running other applications while making a CD with less risk of failed burns. Hot plug-and-play capability with Microsoft® Windows® and Mac® OS operating systems makes system installation a breeze. And Hi-Speed USB (USB 2.0) capability enables full performance with suitably equipped computers, while maintaining full backwards compatibility (at reduced speed) with original USB systems, peripherals, and cables.

Included Software
Iomega® HotBurn® Pro software (PC) and HotBurn® software (Mac) simplify most CD-burning tasks into just two easy steps. HotBurn Pro software complements the basic CD-RW support in Windows® XP by adding true drag-and-drop file recording, an integrated console interface, integrated CD copying and CD imaging functions, compilation creation, and a jewel case and CD cover editor. It also adds a graphical audio layout editor; pop, click and hiss removal filters; bootable CD creation; and an advanced data manager for full control over file system and multi-session recording options. Additional bundled software includes Adobe® ActiveShare™ (PC only) and MUSICMATCH® Jukebox (Mac and PC) software.

The Iomega CD-RW 52x24x52x USB 2.0 drive is compatible with Microsoft Windows 98SE/2000/Me/XP, and with Mac OS 8.6, 9.0.4, 9.1 on the Power Macintosh G4 or G3 (blue and white G3 only) or iMac™ with built-in USB 1.1 connection. HotBurn for Mac supports USB 1.1 only.

Price and Availability
The new Iomega® CD-RW 52x24x52x USB 2.0 drive is now available in the U.S. at retail, distribution, catalog, and online at for $159.95 (U.S. suggested retail price).

About Iomega CD-RW Drives
Since 1999, Iomega-branded CD-RW drives have been used by consumers to capture and share their music and data. Current external optical drive offerings include the new Iomega CD-RW 52x24x52x USB 2.0 external drive, the Iomega CD-RW 48x24x48x USB 2.0 external drive, the Iomega CD-RW 40x12x48x USB 2.0 external drive, and the Predator CD-RW 40x12x40x USB 2.0 external drive. All Iomega CD-RW drives are bundled with Iomega HotBurn software.

About Iomega
Iomega Corporation provides easy-to-use, high value storage solutions to help people protect, secure, capture and share their digital valuables. Iomega's award-winning storage products include the popular Zip® 100MB, 250MB and 750MB drives, high-performance Iomega® HDD Portable Hard Drives that feature capacities from 20GB to 60GB, Iomega® HDD Desktop Hard Drives that offer capacities from 40GB to 120GB, the new Iomega® Mini USB Drive, and Iomega® external CD-RW drives. Iomega simplifies data protection and sharing at home and in the workplace with Iomega® Automatic Backup software, Iomega® Sync software, HotBurn® CD-recording software, and Active Disk™ technology. For networks, Iomega® NAS servers offer capacities of 120GB to 720GB. Iomega also offers businesses and consumers a comprehensive data recovery services solution for recovering lost data due to hardware failure, file corruption or media damage. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at

Note: The statements contained in this release regarding production and distribution of the Iomega product, anticipated product pricing and availability, expected product performance and specifications, future applications for the product and all other statements that are not purely historical, are forward looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All such forward looking statements are based upon information available to Iomega as of the date hereof, and Iomega disclaims any intention or obligation to update any such forward looking statements. Actual results could differ materially from current expectations. Factors that could cause or contribute to such differences include, but are not limited to, market acceptance of, and demand for, the Iomega product, any difficulties encountered in ramping up production or other manufacturing issues, including component availability and pricing, co-development, production, and distribution issues, product pricing and conformity to specifications, dependence upon third party suppliers, competition, intellectual property rights and other risks and uncertainties identified in the reports filed from time to time by Iomega with the U.S. Securities and Exchange Commission, including Iomega's Annual Report on Form 10 K for the year ended December 31, 2001, and its most recent Quarterly Report on Form 10-Q.


Copyright© 2003 Iomega Corporation. All rights reserved. Iomega, Zip, Peerless, Predator, DataSafe, QuikSync, HotBurn and LifeWorks are either registered trademarks or trademarks of Iomega Corporation in the United States and/or other countries. Certain other product names, brand names and company names may be trademarks or designations of their respective owners.