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Iomega Announces On-line Buying For Resellers Partners
Media please contact:
Chris Romoser, Iomega Corporation, (801) 332-3678 romoser@iomega.com
Julie Miller, Intuit Inc. (858) 784-4469; julie_miller@intuit.com

Analyst/Investors, please contact:
Jim Recob, Iomega Corporation, (801) 332-4430
recob@iomega.com

FOR IMMEDIATE RELEASE

Iomega Announces On-line Buying For Resellers Partners

ROY, Utah, November 27, 2000 - Iomega Corporation (NYSE:IOM), a global leader in data management solutions, today announced that select Reseller Partners can now buy Iomega products direct from Iomega.

This new business-to-business initiative comes just five months after the initial launch of the reseller page in June of 2000. Originally designed as an information resource for Iomega Reseller Partners, the site continues to evolve and currently offers sales promotion offers, product information, trade shows and event schedules, marketing resource information, and Iomega University. Iomega University provides self-paced product training to Reseller Partners, encouraging them to learn more about Iomega products and offering incentives such as free products when quizzes are complete.

The site gives more flexibility to Iomega Reseller Partners by adding the option to purchase via the Reseller Partner link at www.iomega.com. Resellers are able to buy direct with credit card orders. After January 2001 the site will allow for credit applications and purchase orders.

"The new addition is another step in Iomega's ongoing commitment to provide continued flexibility to our reseller partners," said Bruce Albertson, president and CEO, Iomega Corporation. "It's about options and choices. We're giving our partners an easier way to do business with Iomega, whether they choose to buy through the standard distribution or direct via www.iomega.com, the choice is up to them."

The site is now open to many International Iomega Reseller Partners and is expected in multiple languages by Q1 2001.

About Iomega
Iomega Corporation (NYSE:IOM) manufactures and markets the award-winning Zip(, Jaz( and PocketZip( drives and disks, the HipZip(tm) digital audio player, the FotoShow(tm) digital image center, LifeWorks( and Iomega Quik Sync 2 software; Iomega also markets Iomega CD-RW drives and discs. Iomega's products help people to save, share, manage and create important information such as Internet downloads, audio files, personal photographs, spreadsheets, and slides, while protecting that content from viruses and hackers. Used in homes, businesses, government and educational facilities and by creative professionals everywhere, Iomega storage solutions are the enabling technologies preferred by millions. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at http://www.iomega.com.


This news release regarding Iomega's Reseller Partner Web Site includes forward-looking statements that are subject to risks, uncertainties, and other factors that could cause actual results to differ materially from those referred to in the forward-looking statements. Such factors include, but are not limited to delays in the development or launch of the site in multiple languages. These forward-looking statements are generally identified by words such as "expect," "will," "anticipate," "should,' and other similar words and expressions. Iomega disclaims any intention or obligation to update any formal statements as a result of developments occurring after the date of this release.

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Copyright ( Iomega Corporation. Iomega, Zip, Jaz, PocketZip, HipZip, and FotoShow are either registered trademarks or trademarks of Iomega Corporation in the United States and/or other countries. Certain other product names, brand names and company names may be trademarked or designations of their respective owners.