Media please contact:
Chris Romoser, Iomega Corporation, (801) 332-3678 romoser@iomega.com
Julie Miller, Intuit Inc. (858) 784-4469; julie_miller@intuit.com
Analyst/Investors, please contact:
Jim Recob, Iomega Corporation, (801) 332-4430 recob@iomega.com
FOR IMMEDIATE RELEASE
WHO: Media Covering News From
PC Expo WHAT: Iomega Corp. (NYSE:IOM), a leading data
management solutions company, on Tuesday, June 27 will
present the new Sensory Science-branded MP3 player featuring
Iomega's compact and highly affordable Clik!(TM)storage
technology, for the first time offering consumers a
very inexpensive way to download and archive music from
the Internet. Each removable Clik! disk in the new Sensory
Science player will hold 40 minutes of music (up from
30 minutes offered by existing MP3 players) and cost
just $9.99, compared to about $100 for most of the solid
state portable storage media now being used in MP3 players
and other consumer digital products. The Sensory Science
player, which will ship in July, marks the introduction
of the first MP3 product with Clik! technology. Several
additional OEM MP3 players with Clik! technology are
expected to come to market during the balance of 2000.
Iomega CEO Bruce Albertson and others from the company's
executive management team, along with executives of
Sensory Science, will unveil the player and the storage
disk at a media and analyst luncheon on Tuesday, June
27. RSVP for the luncheon is required. The launch of
the player marks Iomega's entrance into the consumer
electronics playing field. The company plans to leverage
the strength of its brand name and its patented storage
technology to become a major player in the consumer
electronics industry. SPEAKERS AND POTENTIAL INTERVIEWS:
Bruce Albertson, Iomega president & CEO Mark Lucas,
Iomega executive vice of global marketing & product
management Germaine Ward, Iomega vice president software
solutions WHERE: PC Expo Jacob K. Javits Convention
Center, New York Iomega Booth Number 3672 WHEN: Luncheon:
Tuesday, June 27, Noon-1:30 p.m., Room 1E15 RSVP REQUIRED
-- call Roberta Maroney, 714/427-3142 or rmaroney@painepr.com
Interviews scheduled throughout PC Expo; contact Aurora
Johnson, 310/288-5525 for meeting times. CONTACT: Iomega
Corp. Roberta Maroney, 714/427-3142 rmaroney@painepr.com
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