Media please contact:
Chris Romoser, Iomega Corporation, (801) 332-3678 romoser@iomega.com
Julie Miller, Intuit Inc. (858) 784-4469; julie_miller@intuit.com
Analyst/Investors, please contact:
Jim Recob, Iomega Corporation, (801) 332-4430 recob@iomega.com
FOR IMMEDIATE RELEASE
NEW YORK--(BUSINESS WIRE)--June
27, 2000--Iomega Corporation
(NYSE:IOM), a global leader in data management solutions,
today announced that another group of MP3 development
companies has joined the Clik!(TM) digital audio movement.
This latest list of MP3 product developers includes
LG International Corp., Rexon Technologies, RFC and
Frontier Labs. "More and more digital audio player
developers are recognizing that the Clik! platform offers
consumers truly unlimited listening potential because
it is an inexpensive, dependable portable storage solution,"
said Mark Lucas, executive vice president, global marketing
and product development, Iomega Corporation. "Thanks
to low integration costs and an unlimited capacity advantage,
these developers have seized Clik! technology as a definitive
feature advantage." Each Clik!(TM)disk holds 40MB
of storage and can be purchased for an estimated street
price of $9.99 (U.S.) each, when purchased in a 10-pack,
compared to solid state MP3 players' 32MB flash- and
smart-based media replacement cards that cost approximately
$100 (U.S.) each. This overwhelming value has enabled
Iomega's Clik! drive to become a popular portable format
for storing personal libraries of music downloaded from
the Internet and personal CD collections. This new group
of MP3 development companies joins the current list
of original equipment manufacturers that will be showing
various implementations of Clik!(TM) product integrations
at this year's PC Expo in New York, June 27-29, 2000.
Previously announced MP3 development companies incorporating
Clik! drives into their audio players include Sensory
Science Corporation, Addonics Technologies Corporation,
Varo Vision Co. and OptoMedia Corporation. All of these
developers and manufacturers of MP3 audio players have
selected Iomega's Clik!(TM) drive as the removable storage
option giving consumers unlimited, inexpensive memory
for their expanding digital audio collection. "MP3
players with Clik! drives built-in give music enthusiasts
virtually unlimited access to their music libraries
and play lists," said Sung-Ho Chung, head of information
technology, LG International Corp. "If the average
user carries at least four hours of music, that equates
to approximately six Clik! disks for $60.00 - or 7 1/2
32MB flash cards at $750.00. We think this will be a
tremendous advantage for the players we are launching
later this year in Europe." Jean Koh, Ph.D., president,
Varo Vision Co., adds, "We are extremely proud
to be the first developer to work with Iomega and produce
a Clik!-enabled MP3 design. We are looking forward to
successful sales of Clik!-enabled MP3 players throughout
the world." Raymond Foo, product development manager,
RFC Distribution, which makes the jazPiper line of MP3
players, said, "Iomega's Clik! technology is an
incredible value proposition. When you consider that
for approximately the same price as one 32MB flash memory
card, consumers can purchase 400MB of Clik! disks, the
value is unbeatable. Iomega and RFC are working on co-development
strategies for integration of Clik! technology into
popular MP3 DSP processing chips. Thanks to that development
support, RFC has committed to building Clik! drives
into their new line of MP3 players shipping in the fourth
quarter of 2000." In addition to music recording
and playback, many of the MP3 players currently available
or under development are offering additional functions
such as voice recording, phone books, access to downloaded
MS Outlook and PDA information and other features aimed
at the person on-the-go. The economical and unlimited
expandability of Iomega's Clik!(TM) drive meets all
of those storage needs and more in today's increasingly
digital life. "We intend to build in Clik! drives
into our future MP3 players, scheduled to ship in the
fall of 2000," said Leslie Fong, president, Frontier
Labs. "Our NEX MP3 player has become our best selling
player and now its usage can be expanded with the extra
storage capacity and affordability of Clik! media."
Luis Tseng, senior product development manager, Addonics,
said, "We've become so excited about the potential
of the Clik! technology, we have redesigned one of our
platforms around the Clik! drive, making it our primary
source of storage for our MP3 players. This unit will
also function as a stand alone Clik! USB drive, which
is scheduled to ship early this fall." Frank Ting,
vice president of research and development, Rexon Technologies
Corp., Ltd., said, "Rexon is proud to support the
Clik! drive platform and excited to announce our combination
USB and MP3 player with Clik! built-in." Other
available MP3 players with Clik!(TM) built-in drives
include the Varoman Plus from Varo Vision Co. and the
first Clik!-based product, the RaveMP 2300, which will
be delivered to the market by Sensory Science in July.
About Frontier Labs Frontier Labs is a research laboratory
specializing in the design and development of digital
electronic devices. Their first product, NEX(TM), is
a portable digital music player that can play back MP3
encoded files. NEX(TM) MP3 Player is wholly designed
and developed by Frontier Labs and is not a solution
purchased from other companies. Therefore, the NEX(TM)
player is both unique and different from other MP3 players.
Frontier Labs will continue to dedicate its efforts
and energies into creating new and exciting digital
audio devices. For more information regarding the NEX(TM)
players visit www.frontierlabs.com or send your inquiries
to info@frontierlabs.com. About Addonics Founded in
1989, Addonics Technologies Corporation is a member
of Taiwan's Acer Group, a diversified multinational
information technology conglomerate, and shares the
Acer Group's commitment to providing the freshest technology
to customers around the world. In the decade since its
establishment, Addonics has become one of the world's
foremost suppliers of computer add-on products. Addonics
is not only working to enhance the computing experience
of users around the globe, but also provide exceptional
business opportunities for our partners. Toward these
ends, the Acer Group's client-server business model
allows Addonics to maintain the flexibility and responsiveness
of a smaller independent company, while at the same
time drawing upon the Acer Group's vast resources. The
result is that Addonics has gained recognition as one
of Asia's fastest-growing companies and a vital leader
in the global information technology industry. Web site
Address: www.addonics.com.tw. About Rexon Rexon Technologies
has focused on External Storage Unit (E.S.U.) technology
for more than 10 years. Rexon always takes the lead
in developing different kinds of solutions implementing
its core competence of interface technology, from Parallel,
PCMCIA, USB to Firewire. Since last year, Rexon moved
forward to the IA industry. It has successfully developed
some AV products, such as a MP3 CD player, TV Tuner
box (USB) and Home PNA (PCMCIA & USB). The Clik!(TM)
MP3 (USB) player is a very important item in this category.
About Iomega Iomega Corporation (NYSE:IOM) manufactures
and markets the award-winning Zip(R), Jaz(R) and Clik!(TM)
drives and disks and markets the ZipCD(TM) CD-RW drives
and discs. Iomega's products help people to save, share,
manage and create important information such as spreadsheets,
slides, Internet downloads, audio files and personals
photographs, while protecting that content from viruses
and hackers. Used in homes, businesses, government and
educational facilities and by creative professionals
everywhere, Iomega storage solutions are the enabling
technologies preferred by millions. The Company can
be reached at 1-800-MY-STUFF (800-697-8833), or on the
Web at http://www.iomega.com. Special note: Statements
contained in this release relating to Iomega's plans
to include its Clik! drive into several OEMs MP3 players
as the primary storage unit and the expected availability
and functionality of the OEMs MP3 players with Iomega's
Clik! drive built-in are forward-looking statements.
There are a number of important factors that could cause
actual events to differ materially from those indicated
by such forward-looking statements, including market
acceptance of, and demand for, the OEMs MP3 players
with Iomega's Clik! drive built-in, manufacturing issues,
including component availability and pricing, development
and distribution issues, product pricing and conformity
to specifications, competition, intellectual property
rights and other risks as identified in Iomega's Annual
Report to Stockholders for 1999 on Form 10-K, and its
most recent quarterly reports filed with the SEC. Copyright(c)2000
Iomega Corporation. Iomega, Zip, Jaz, Clik! and ZipCD
are either registered trademarks or trademarks of Iomega
Corporation in the United States and/or other countries.
Certain other product names, brand names and company
names may be trademarks or designations of their respective
owners.
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