Analyst/Investors, please contact:
Jim Recob, Iomega Corporation, (801) 332-4430 recob@iomega.com

FOR IMMEDIATE RELEASE

Iomega Partners With Multimedia Contant Providers For Club Iomega Debut

ROY, Utah, November 9, 2000 - Iomega Corporation (NYSE: IOM), a global leader in data management solutions, today announced television.com, Independent Pictures. Inc, MediaBay, Inc. (NASDAQ: MBAY), and iball Media, Inc. as initial partners providing exclusive content to Club Iomega, the company's recently announced multimedia content site.

Club Iomega's exclusive media content site will feature a television.com sweepstakes offering a day on the Vancouver set of the new syndicated one-hour show, Andromeda, starring Kevin Sorbo (Hercules), and created by Gene Roddenberry (Star Trek). Independent Pictures will provide Club Iomega members with a movie trailer, interviews and photos from the upcoming movie, "The Prime Gig," starring Vince Vaughn, Julia Ormond and Ed Harris.

Next week, Iomega also teams up with television.com at one of the industry's top trade shows, Comdex Las Vegas, to launch Club Iomega. Lexa Doig, who plays Andromeda, will be in attendance at the booth on Monday, November 13, from 1:00-3:00 p.m. to promote the new series and sign autographs. Visitors to the booth can have their picture taken with the star, and then return to see their photo displayed throughout the week on the new Iomega FotoShow(tm) digital image center.

"Because of our unique position as an online resource for everything about television, and our solid partnerships with broadcast and cable networks, we are able to work with brand marketers to bring them exciting television content," said Wendy Winks, vice president of corporate marketing and partnerships, television.com.

Iomega and MediaBay.com will partner to develop and promote a co-branded audio download subscription service through which consumers can access selections from MediaBay's library of over 50,000 hours of audiobooks, old-time radio, and audio versions of newspapers, magazines, and newsletters. Club Iomega will also offer members free MediaBay downloads, such as an old time radio adaptation of "It's A Wonderful Life." For music enthusiasts, iball Media will offer exclusive audio downloads, webcasts, and online experiences from a wide range of music genres. Throughout November, iball Media will be providing select audio downloads from jazz legends Les McCann and Keith Anderson, as well as invitations to upcoming webcasts of leading R & B, hip-hop, and jazz artists.

Club Iomega will allow consumers to download digital audio content from select partners to the Iomega HipZip(tm) digital audio player and Iomega PocketZip(tm) disks.

"By bringing together access to content from many media companies at a single site, Club Iomega is going to help answer a consumer need for compelling content that is easy to find," said Germaine Ward, vice president, software and e-business solutions, Iomega Corporation. "Club Iomega and its partners will bring together content that is available nowhere else on the Internet for an exclusive period, making Club Iomega a site worth coming back to and a site that will enhance the consumer's digital life."

Iomega Zip disks destined for retail sales worldwide, beginning in January, will also contain a link to Club Iomega. Iomega ships nearly five million Zip disks a month, offering Club Iomega partners the opportunity to reach a broad customer base.

About Television.com
television.com, the new way to connect to the world of television, is the definitive Internet destination for all things television-related. The interactive site offers information, products, customized home pages, as well as original and aggregated entertainment content. From buying tee-shirts from your favorite show, to finding out more about HDTV, to testing your trivia skills against other "I Love Lucy" fans, television.com covers the world of television past, present and future. Steeplechase Media, Inc. and Marketvision Direct, Inc. formed the company in 1999. television.com is managed by many prominent cable, broadcast and technology executives. For additional information about television.com, please visit our website at www.television.com, or call 310-826-1510.

About MediaBay, Inc.
MediaBay, Inc. is the leading provider of premium spoken word audio content and products in hard goods and digital download formats both online and offline which it markets to its customer database of over 2.5 million names, 650,000 opt-in email addresses and more than 2.1 million unique website visitors. MediaBay, Inc. is one of the world's largest marketers of audiobooks through its Audio Book Club membership club which markets and sells tens of thousands of audiobook titles through direct mail and the Internet at www.audiobookclub.com. MediaBay, Inc. is also one of the world's largest marketers of old-time radio shows and classic videos through its Radio Spirits subsidiary which markets and sells its content library of over 60,000 radio shows and 3,500 videos on audio cassette, compact disc and video cassette through direct mail, retail and radio channels, as well as through the Internet at www.MediaBay.com. MediaBay.com, the Company's media portal site, is an innovative content and e-commerce website offering the Company's millions of customers and website visitors a single location for premium spoken word content and products available in hard goods and secure digital download formats.

About Independent Pictures
Independent Pictures is run by its Chairman Cary Woods who produced the first efforts of leading filmmakers like "Sixth Sense" writer-director M. Night Shyamalan, "Election" writer-director Alexander Payne, and "Kiss The Girls" director Gary Fleder. Woods' tenure as a leading agent at The William Morris Agency in Los Angeles and as a leading producer at Miramax Films in New York have made him a force in both the low-budget and mainstream film worlds. Woods has championed the work of cutting-edge filmmakers like Doug Liman ("Swingers," "Go"), Harmony Korine ("Julien Donkey-Boy," "Gummo"), and other new artists, securing his place as an icon among screenwriters, directors, and actors drawn to compelling and uncompromising cinema.

About iball Media
iball Media, Inc. represents a revolutionary new model for the music and entertainment industry. By merging old-economy businesses with a new-economy online model, iball provides enthusiasts with the complete music experience. iball is breaking new ground with the globalization of premier music festivals and new and established recording artists, all via the convergence of digital media. iball has formed alliances with leaders in the entertainment and technology industries to ensure the delivery of music and events through traditional means as well as secure digital channels. As a vertically-integrated entertainment company, iball is in a position to provide unique content and exclusive access to cutting-edge entertainment. iball Media - revolutionizing the music experience. For additional information, please visit our website at www.iball.com or call us at (619) 231-3399.

About Iomega
Iomega Corporation (NYSE:IOM) manufactures and markets the award-winning Zip(, Jaz( and PocketZip( drives and disks, the HipZip(tm) digital audio player, the FotoShow(tm) digital image center, and Iomega Quik Sync 2 software; Iomega also markets Iomega CD-RW drives and discs. Iomega's products help people to save, share, manage and create important information such as Internet downloads, audio files, personal photographs, spreadsheets, and slides, while protecting that content from viruses and hackers. Used in homes, businesses, government and educational facilities and by creative professionals everywhere, Iomega storage solutions are the enabling technologies preferred by millions. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at www.iomega.com.

Special Note: The statements in this release relating to Club Iomega and Iomega's content providers or the expected benefits from this new product, new distribution, merchandising and advertising are forward-looking statements. There are a number of important factors and uncertainties that could cause actual results to differ materially from those suggested, implied or indicated by such forward-looking statements, including, but not limited to: retail and OEM market acceptance of and demand for the Company's existing and new products, general market demand for PCs and consumer electronics products, the Company's success in timely producing and marketing its products, ability to maintain stringent quality assurance standards and enhanced customer service, availability of critical product components, success of the Company's new marketing initiatives, manufacturing and inventory issues, dependence upon third-party providers of the media content, intellectual property rights, competition, litigation, general economic and/or industry-specific conditions and the other factors described in Iomega's Annual Report on Form 10-K for the year ended December 31, 1999, and its most recent quarterly reports filed with the SEC. Iomega disclaims any intention or obligation to update any formal statements as a result of developments occurring after the date of this press release.

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Copyright (c) 2000 Iomega Corporation. Iomega, Zip, PocketZip, HipZip, and FotoShow are either registered trademarks or trademarks of Iomega Corporation in the United States and/or other countries.